MEDIA KIT

Platforms, formats and partnership models.

The media kit helps partners understand how QLM structures editorial collaborations, platform roles and studio production packages without merging owned audiences and partner-led programs.

QLM Africa media kit visual overview

Proven audience-building capacity

QLM does not aggregate all platforms into one inflated audience claim. The value is a proven capacity to mobilize audiences across owned media and partner-led content programs.

QLM Tunisia – owned flagship media

QLM Tunisia is our flagship owned media brand. It proves our ability to create organic attention, youth engagement and editorial credibility around complex topics in Tunisian Arabic. Existing public metrics include 434K+ community, 15.7M views over 12 months, +71K new followers and a strong 18-34 audience.

QLM Africa – Francophone expansion

QLM Africa is our Francophone expansion, designed for young, urban, French-speaking African audiences. It extends the QLM method to new geographies, languages and cultural contexts.

Partner-led programs

Partner-led programs such as Oumouri El Maliya show how QLM can help brands and institutions build attention, trust and engagement around useful knowledge.

What the media kit clarifies

Brand fit

Which QLM media environment or studio capability is relevant for the subject.

Audience role

What the audience should understand, remember, save, share or act on.

Format mix

Which combination of video, social, podcast, animation or written assets fits the objective.

Activation path

How the content should move across QLM channels, partner channels and campaign touchpoints.

Questions about media activation

Can a partner publish content on QLM channels?

In some cases, yes. The editorial fit, transparency and audience relevance must be clear before publication on QLM channels.

What is the difference between branded content and sponsorship?

Branded content is built around useful editorial value. Sponsorship supports visibility around a relevant format or series.

How does QLM protect editorial transparency?

QLM clarifies the partner role, the audience value and the publication context so the content remains credible.

Can one campaign include multiple formats?

Yes. A campaign can include a master video, short clips, carousels, podcast excerpts, thumbnails and partner-channel assets.

Do you provide reporting?

Reporting can be included when activation, publication or platform management is part of the scope.

Request the right partnership path

QLM can help define the media role, production requirements and activation logic before the next steps are defined.